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About Our
Company > Company News > 8/5/03 LED FIXTURE START-UP SHINE LIGHTING LAUNCHES NEW X7 PRODUCT LINE 8/5/2003 SAN FRANCISCO, August 5, 2003 - LED fixture start-up Shine Lighting, LLC manufacturer announced today the completion and official launch of a new product line of theatre, entertainment, and tv/film LED fixtures. The new product line, the X7 Series, is destined to become the next great wave in LED lighting applications. About Selador Selador was founded in 2003 as a collaboration of Robert Gerlach and Novella Smith. The Companyís genesis was a 2001 USITT grant to Robert and his research team to explore LEDís as primary lighting instruments. The results of this extensive study formed the technological basis of Selador. The Companyís primary product, the X-7 series, debuted in 2004. The X-7 offers lighting designers long-life energy-efficient and highly flexible systems free of ultra-violet or infra-red emissions. Further, Seladorís color palette is unique and exciting and, unlike any of its competitorsí products, offers an LED-produced pure white light. Seladorís research and development activities and product manufacturing are based in Salt Lake City. The Companyís sales and marketing team as well as new product and new market development efforts are based at the Companyís San Francisco office. For more information, visit www.selador.net. Contact: Novella Smith of Selador, LC.,
415-307-6759, or
novella@selador.net |
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Copyright © 2005-2007, Selador.